Which Virginia cities are most excited for Christmas Day?


The holiday hustle and bustle is typically defined by excessive seasonal sales, frequency in traveling, and most importantly the holiday spirit made visible by an elucid display of decorations on homes and local businesses.

As a company who provides lawn service to thousands of homes all over the state of Virginia, we get to see first hand the Christmas decorations residents put up. Some areas will have a few decorations here and there, others will have a handful of homes with the full gambit. And then there are the neighborhoods that go all out, as if the residents are in fierce competition to display the most Christmas spirit.

This spurred our research team to ask, do some areas get more excited for Christmas than others? And if so, which Virginia cities are most excited for Christmas day?

Methodology

To find out which Virginia city is the most excited for Christmas Day, our research team examined Google Trends data showing search activity for terms related to the topic “Christmas Day” over the past 90 days, filtered down to Virginia. As you can see in the chart below, search activity for terms related to Christmas day really starts ramping up as we get deeper into holiday season.



We segmented the Google trends data by city The Google Trends score of 100 indicates the highest interest level for a region, and the score is adjusted for population size.

Additionally, we compared the Google Trends data from this year to the previous two years to see if there are any Virginia cities tend to get excited for the holiday year after year.

Christmas Cheer in Bristow

In 2017, The city of Bristow earns the rank of the Virginia city whose residents are most excited for Christmas Day, followed by Roanoke, Powhatan, and Mechanicsville. Bristow is a newcomer to the list, not ranking in the top 20 for the prior two years.

As it turns out, 8 of this year's top 20 have made the list three years running. These perenially festive cities are: Mechanicsville, Woodlake, Purcellville, Falmouth, Christiansburg, Forest, Gloucester Point and Spotsylvania Courthouse. We couldn't find any commonalities to explain why these cities seem perpetually excited for this holiday; perhaps some of our readers can let us know.

Top 20 Virginia Cities Most Excited for Christmas Day

Without further adieu, here are the top 20 cities in Virginia that are most excited for Christmas Day of 2017.


1 - Bristow

Google Trends Score: 100

2015 Ranking: 29


2 - Roanoke

Google Trends Score: 81

2016 Ranking: 20

2015 Ranking: 38


3 - Powhatan

Google Trends Score: 78

2016 Ranking: 2


4 - Mechanicsville

Google Trends Score: 78

2016 Ranking: 1

2015 Ranking: 4


5 - Abingdon

Google Trends Score: 76

2016 Ranking: 24


6 - Quinton

Google Trends Score: 76


7 - Woodlake

Google Trends Score: 75

2016 Ranking: 5

2015 Ranking: 9


8 - Poquoson

Google Trends Score: 74


9 - Purcellville

Google Trends Score: 71

2016 Ranking: 4

2015 Ranking: 11


10 - Salem

Google Trends Score: 70

2016 Ranking: 15

2015 Ranking: 34


11 - Rocky Mount

Google Trends Score: 70


12 - Falmouth

Google Trends Score: 69

2016 Ranking: 14

2015 Ranking: 7


13 - Christiansburg

Google Trends Score: 69

2016 Ranking: 6

2015 Ranking: 6


14 - Bristol

Google Trends Score: 68

2016 Ranking: 18

2015 Ranking: 23


15 - King George

Google Trends Score: 68

2016 Ranking: 31

2015 Ranking: 8


16 - Forest

Google Trends Score: 67

2016 Ranking: 3

2015 Ranking: 1


17 - Glen Allen

Google Trends Score: 66

2016 Ranking: 39


18 - Gloucester Point

Google Trends Score: 66

2016 Ranking: 13

2015 Ranking: 13


19 - Jamestown

Google Trends Score: 65

2016 Ranking: 29


20 - Spotsylvania Courthouse

Google Trends Score: 65

2016 Ranking: 19

2015 Ranking: 12

Locations we Service in Virginia