New Homes Study

Homeownership is an important milestone for Americans — and good reason. Ditching an apartment for a house that you own provides far more independence, especially after it’s fully paid off.

Americans like owning their own living space. The last U.S. Census, conducted in 2009, found that people that owned homes occupied almost 70 of all housing units.

But with more freedom comes more responsibility, and that can mean a lot of unexpected bills. Homeowners who take pride in their property want to keep it up for as long as they can, but that means paying attention to things you might not have thought about as a renter.

So, what are the biggest challenges associated with homeownership today? Some of these problems present themselves before a buyer is even fully moved in. Our study on homeownership challenges identified a lot of surprises.

Damage Control

No one wants to shell out even more cash for repairs this early on into homeownership, but it does happen, and prospective homeowners need to be prepared for that. As it turns out, these expenses can vary depending on where you live.

Our study found that residents living in coastal states can expect to see the highest levels of damage repair during the first year of homeownership. However, Kentucky stood out as being the most expensive. This may be one of the reasons why residents have been leaving the state in droves, especially since the “Great Recession” of 2008 and 2009.

That One Thing

Why Buy THIS Home?

There are a lot of reasons to buy a house, as we covered earlier. The most important goals, according to our respondents, actually have very little to do with the house itself.

As the graphic shows, individuals prioritize location when looking for a home to buy. And this makes sense — what good is a new home if there’s nothing around it to keep you there? Roughly half the amount of respondents identified price as the most important reason.

Curiously, school districts pulled in at last place here. This could have something to do with the fact that many of today’s homebuyers are millennials, who are pushing off having children for more extended periods than previous generations.

You Cant Take It With You

Over Budget

Going over budget for big-time purchases is more common than you think. However, the consequences for doing so depend much on surrounding factors, and those can change a lot depending on which state you’re moving to.

Our study shows that respondents in New York, California, Nevada, and South Carolina are having the hardest time sticking to their budgets. New York is particularly egregious, with respondents spending almost $90,000 more than they initially planned on average. Then again, New Yorkers already live with some of the highest costs of living in America.

Money Builds Houses Not Homes

Taking Your Time

If you’re really in the market for your dream home, don’t expect to find the perfect fit too quickly. Our respondents don’t seem to be in too much of a rush, as they spend an average of 22 months just looking for a new house on average.

Even after that, our study shows that it usually takes just over a month to close on a deal.

Taking your time to find your new home is essential. After all, you’re going to spend a lot of time there. Homeownership tenure has increased substantially over the years, with families spending almost nine years in one house on average.

New House Woes

Don’t Forget Your Lawn

If you want to make a house feel like a home, you have to take care of the entire property — not just what’s inside of the house itself.

A neatly-kept lawn is one of the most apparent signs of a responsible homeowner. And, just like with finding the house in the first place, it’s best to take your time to ensure you’re tending to it the best you can. Our respondents spend at least four weeks on average, looking for a lawn care professional.

Considering that lawn care services can cost over $200 per visit, this isn’t a decision you should brush off.

We Blew Our Budget

Did You Budget Correctly?

When it comes to homeownership, budgeting for that first initial purchase is only the first step. After that, it’s all about upkeep.

While the majority of our respondents reported setting aside enough funds for upkeep, almost a quarter did not. That’s a sizable chunk of home buyers that weren’t prepared for the extra costs. Nevertheless, homeownership rates have been on a steady increase in the United States between 2016 and now.

In Conclusion:

All in all, our study shows that homeownership remains an achievable goal for individuals who are willing to discipline themselves financially. The biggest lesson here is to prepare to be unprepared.

Things like keeping and maintaining a good lawn, which we covered, are more accessible than you think. has all of the resources you need to get you started.


All participants were screened using a two-pronged approach: (1) description of selection criteria with a requirement for self-acknowledgment and acceptance, and (2) directly asking each participant to confirm each criterion, namely “purchasing” a house. The term “purchasing” was defined as “acquire (something) by paying for it; buy.” A total of 1,257 attempts were made to take the online study, with 199 eliminated for: (1) not buying a home, (2) failing captcha, (3) not completing the survey, or (4) a mixture of these. Additionally, ten response sets were eliminated for having duplicate IP addresses, for a total of 209 eliminations, yielding a final completion rate of 83.37%, and a final n = 1,048. This study employed an online survey using a convenience sampling methodology via Amazon’s Mechanical Turk, with a subsequent posteriori exploratory, correlational data analysis methodology employed after completion of data scrubbing via Microsoft Excel and data visualization via Tableau.

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